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ElementalTV

Features

Bidder Code elementaltv Prebid.org Member no
Prebid.js Adapter no Prebid Server Adapter yes
Media Types display, video, native Multi Format Support will-bid-on-any
TCF-EU Support no IAB GVL ID check with bidder
GPP Support usnat, usstate_all, usp DSA Support no
USP/CCPA Support yes COPPA Support yes
Supply Chain Support yes Demand Chain Support check with bidder
Safeframes OK check with bidder Supports Deals yes
Floors Module Support check with bidder First Party Data Support check with bidder
Endpoint Compression check with bidder ORTB Blocking Support check with bidder
User IDs none Privacy Sandbox check with bidder
Prebid Server App Support yes

Registration

The ElementalTV bidder adapter requires prior setup. Please contact us at support@elementaltv.com.

OpenRTB Version

References to the OpenRTB specification in this document assume OpenRTB 2.6.

Prebid Server Bid Params

Name Scope Description Example Type
adunit required Ad Unit ID or Supply Source reference to bid against 'test' or 'SSP:12345' string

Notes

  • adunit can reference either:
    • an Ad Unit ID (pass the ID as-is), or
    • a Supply Source reference using the prefix format SSP:<supply_source_id> (e.g., SSP:12345).

"Send All Bids" Ad Server Keys

These are the bidder-specific keys that would be targeted within GAM in a Send-All-Bids scenario. GAM truncates keys to 20 characters.
hb_pb_elementaltv hb_bidder_elementalt hb_adid_elementaltv
hb_size_elementaltv hb_source_elementalt hb_format_elementalt
hb_cache_host_elemen hb_cache_id_elementa hb_uuid_elementaltv
hb_cache_path_elemen hb_deal_elementaltv

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